This Privacy Policy explains how NovaFitLab (AI Trainer & Nutritionist) collects, uses, and protects your information when you use our services—such as AI coaching, WhatsApp meal logging, PhonePe billing, and FitCoins rewards. If you do not agree with this policy, please do not use our services.

What we collect

Account & profile — name, mobile/email, age/height (if provided), goals, dietary preferences, equipment.
Logs — meals, workouts, weight/measurements, habit entries, and WhatsApp messages/photos you send us.
Payments — subscription status, transaction IDs and amounts from PhonePe (we do not store full card/UPI details).
Usage & device — app actions, approximate location (IP-based), browser/device data, cookies & similar technologies.

How we use it

Personalize coaching, plans, insights, and reminders.
Process payments, manage trials, subscriptions, and receipts.
Run the rewards program (FitCoins) and prevent abuse/fraud.
Improve reliability, safety, and performance; debug issues.
Comply with legal obligations and enforce our Terms.

Lawful bases (GDPR)

Where applicable, we process data under one or more of:

Contract — to provide the service you requested (e.g., plans, logging, billing).
Legitimate Interests — to secure, improve, and measure service usage.
Consent — for optional analytics/communications where required; you can withdraw any time.
Legal Obligation — to meet applicable laws (e.g., tax, accounting, KYC if required by payment partners).

We do not sell your personal data. We share data with the following categories of processors under binding contracts and only as needed to run the service:

Cloud hosting & storage (e.g., infrastructure providers).
Analytics & error monitoring (aggregate/app diagnostics).
WhatsApp integration partners (message/photo ingestion).
Payments & billing (e.g., PhonePe) for subscriptions and receipts.
Customer support tooling (communications you initiate).

A current list of subprocessors is available upon request at support@novafitlab.com.

Data retention

We keep personal data only as long as necessary for the purposes above, including: account lifecycle, legal/operational requirements, or until you delete your account or request deletion. Backups may persist for a limited period.

Security

We use administrative, technical, and organizational measures designed to protect your information (e.g., encryption in transit, access controls, least-privilege). No system can be 100% secure, but we continuously improve our safeguards.

International transfers

We may process data in countries different from where you live. Where required, we use appropriate safeguards (e.g., Standard Contractual Clauses) to protect your data across borders.

Your rights

You may have rights under data-protection laws (vary by region), including to:

Access, correct, update, or delete your personal data.
Object to or restrict certain processing; withdraw consent.
Port data (receive a copy in a portable format).
Opt out of optional analytics/marketing communications.

To exercise these rights, contact us at support@novafitlab.com. We may need to verify your identity before responding. If we cannot resolve your concern, you may have the right to contact your local supervisory authority.

Refunds & cancellations

We offer a 7-day free trial on new subscriptions. You can cancel anytime from the app’s Settings → Billing. After the trial ends, the selected plan renews automatically unless you cancel before the renewal date.

During trial: If you cancel before the trial ends, you won’t be charged.
After trial / paid period: Charges for the current billing period are generally non-refundable. Access continues until the end of the paid period.
Exceptions we will consider (case-by-case):
- Duplicate payments or accidental multiple charges.
- Unauthorised transactions (with supporting evidence).
- Prolonged technical issues preventing use of core features after you’ve contacted support.
How to request a refund: Email support@novafitlab.com from your registered email within 7 days of the charge and include: your PhonePe/transaction ID, date/amount, and a brief reason.
Processing: We typically review requests within 3–5 business days. Approved refunds are issued to the original payment method. Depending on your bank/UPI, it can take 5–10 business days to appear.
FitCoins / rewards: Promotional credits and rewards have no cash value and are not refundable. If a refund is granted, related promotional bonuses may be reversed.

Note: This section describes our general policy and doesn’t limit any rights you may have under applicable consumer laws in your jurisdiction.

Children’s privacy

Our services are not intended for individuals under the age of 16. If you believe a child provided us personal data, please contact us; we will delete it where required by law.

Changes to this policy

We may update this Privacy Policy from time to time. We will post the revised version with a new “Effective date” and, where appropriate, notify you via the app or email.

Contact us

Questions or requests? Email support@novafitlab.com.

This summary aims to be clear and readable. If any part conflicts with applicable law, the law controls.

Privacy Policy